Best Content Marketing Courses Online – Updated [April 2024]

Our team at SkillComplete, have compiled the list of Best Content Marketing courses, tutorials, training, certifications, and classes available online on leading online learning platforms such as Udemy, Coursera, Edx, LinkedIn learning, to help you learn Content Marketing. Our team has also researched other top courses such as Marketing Strategy, and Marketing Analytics courses. All the below-mentioned courses are suitable for beginners who are just starting, intermediate and advanced developers who want to sharpen their skills to the next level. Let’s understand and look at a brief introduction to Content marketing.

Content marketing is a persistently advancing industry that keeps on changing with time. While the overall idea continues the same, cycles, best practices, and methods are continually evolving. The most effective way to stay updated with them is to focus on doing content marketing certificates and courses.

Many content marketing certifications courses are created to help all types of content marketers. That incorporates beginners, entry-level professionals, digital marketers, and surprisingly prepared content marketing specialists.

Regardless, regardless of how experienced you are, doing content marketing certification can assist you with keeping awake to date and important in the business.

Content showcasing has risen to importance among both B2C and B2B marketers, driven by the critical impact of search engines on present customers and purchasers and the reduction of the force of customary advertising.

The principle justification behind this is that content marketing costs 62% not exactly customary showcasing programs, and creates roughly multiple times the volume of leads.

Also, the force of content to create engagement isn’t reducing, an incredible inverse; 67% of individuals said they are depending significantly more on content to explore and illuminate decisions in 2024 than they did the year before.

Incalculable organizations have embraced it and put it at the center of their marketing methodologies; however, what is an ideal case for it? Is it an easy decision, or are there drawbacks as well?

To assist you with thinking about it, plan for it, contend for it, or even assist you with looking into your continuous strategy, an excellent content marketer is required.

In this article, we’ll be covering everything content marketing certifications you can manage to do in 2024 at the comfort of your schedule.

Let’s have a look at the Best Content Marketing Courses that make you stand out in the field.

Best Marketing Analytics Courses, Classes, and Tutorials Online.

Udemy has become one of the most notable learning platforms. The website has a huge number of online courses and certificates on different subjects. While Udemy has a ton of content-related courses, there’s one content marketing course certification that stands out. This particular course was created by Ing. Tomas Moravek. There are no essentials or earlier information required; since you’ll learn content marketing basics as well; it’s an incredible course for beginners.

Key points:

• Tutor follows a “Learn by doing” practical approach.
• Understand how to convert internet users into buyers

Duration: 41.5 hours | Level: Intermediate | Access: Lifetime | Certificate: Certificate of completion

The Strategy of Content Marketing is a complete content marketing course on Coursera presented by the University of California (UC Davis). While Coursera is known to have the absolutely best courses on different subjects, this is the best content marketing certification course you can decide on the site. The essential objective of the certification is to show you how to create an ideal content marketing campaign. Hence, utilizing that, you can come up with a content strategy and train your customers as indicated by your needs. 

Besides, the course additionally dives into the correct method for creating creative and engaging content. You figure out how to assemble your brand image with and around creative content to draw in clients and build a remarkable brand identity. On average, the course requires something like 20 hours, including lectures, tests, and other materials. You will get a certificate at the end that you can share on your site, LinkedIn profile, or different platforms; you can likewise download the certificate to add it to your portfolio or resume.

Key Points:

• Reset deadlines as per your schedule.
• Shareable certificate upon completion.
• Advanced learning points as also covered along with basics.
• Learn the core content strategies.
• Analyze and measure the effectiveness of content marketing.

Duration: 19 hours | Level: Intermediate | Access: Subscription-based | Certificate: Certificate of completion

This is one of the best content marketing courses online presented by Skillshare. In this content marketing course, you will become familiar with the center strategies for content marketers. The course will show you how to create, plan, and send a content marketing methodology and evaluate and quantify content showcasing viability. Furthermore, you will likewise get to know how to compose convincing copies by utilizing an essential structure.

Key Points:

• Develop reasonable and true abilities for the career.
• Top to bottom comprehension understanding of how to captivate your audience.
• Proven instruments and methods to further develop audience interests.

Duration: 15 hours | Level: Intermediate | Access: Subscription-based | Certificate: Certificate of completion

Master content marketing certification course helps to develop your business with effective content creation. Content Marketing Masterclass is a total manual for developing your business in the digital world by utilizing the force of digital content. It gives an extraordinary upper hand to advanced learning materials which are essential for organizational growth.

In this course, you’ll learn the exact thing that it takes to design and execute a content marketing strategy that drives your business forward. In the end, you’ll have every one of the tools you really want to market your items and services in the digital age effectively.

Key Points:

• Increase your business, traffic, and brand recognition by utilizing the force of advanced digital content.
• Grow a business without any preparation or expand upon your current procedure.
• Comprehend the mental purchasing journey and how your content can motivate individuals to make a move.
• Develop a framework for reliably creating new content ideas.
• No prior marketing experience is required.
• Generate an endless stream of valuable content.

Duration: 3.5 hours | Level: Intermediate | Access: Lifetime | Certificate: Certificate of completion

Content Marketing is the main type of digital marketing that has tremendous scope in the 21st Century. As of late, we have seen organizations develop from zero to millions of dollars absolutely because of the content they produce. Everybody realizes that putting out extraordinary content converts into deals and achievement, but individuals think that it is so troublesome. So many financial specialists battle with this extraordinary – and FREE – chance to develop their organizations.

Toward the end of this course, you can create content that works.

This course will teach you the best way to recognize the best types and subjects, create incredible content, and communicate with your audience so you can transform them into clients.

Key Points:

• Figure out a great content strategy that works for your website/ requirement.
• Discover and learn to make “Simple Win” content ideas.
• Guaranteed To attract traffic with content strategies.
• Upgrade a WordPress site for the search engines.

Duration: 2 hours | Level: Beginner | Access: Lifetime | Certificate: Certificate of completion

This course helps you create and execute engaging content. Ace communications methodologies to make you stand out in the industry with your unique style.

Content Strategy utilizes sound, dependable, straightforward media to convey stories, and data to improve an association’s strategic objectives. In this Specialization, you’ll advance prescribed procedures from perceived industry and scholarly specialists on the most proficient method to make and execute drawing in satisfied across media stages that individuals you need to arrive freely truly value.

You’ll figure out how to draw in your crowd by carrying out their stories and utilizing demonstrated devices and strategies to improve a group of people’s insight and interests. You’ll manage content once made by figuring out how best to tell an association’s “content story” across media stages utilizing a human-focused plan. You’ll likewise learn significant ways of developing inward and outward audiences and grow your content’s scope.

The Specialization finishes up with a Capstone project that permits you to apply the abilities you’ve mastered all through the courses because of a genuine test confronting associations today.

To fit effectively into occupied plans, the Specialization is developed as four, three-week courses to all the more likely squeezed into any way of life. It is a program for you, as an expert, to dominate and afterward have the option to utilize what you realize here and return it to work. Information will work on both your viability and your associations.

Key Points:

• Whenever you follow through with each course and complete the active undertaking, you’ll procure a Certificate that you can impart to prospective employers.
• Each Specialization remembers a hands-for project.
• Experts at all levels with demonstrated tools and strategies to upgrade an audience of encounters and interest.
• Easily fit into busy schedules.

Duration: 2 hours/per week| Level: Beginner | Access: Lifetime | Certificate: Certificate of completion

Find out the best content marketing and social media environments and how these interconnected channels drive list items to a website. Influence content promoting and virtual entertainment as a component of your SEO system, and how to take advantage of leverage showcasing to layout a website’s position. The course is well-presented and well-structured which makes it easier to grasp. Valuable data, references, and amazing help material with a huge measure of content.

Key Points:

• Learn at your own timetable.
• Shareable certificate on completion.
• Adaptable deadlines according to your schedule.
• Learn to use influence marketing in order to establish a website’s authority.

Duration: 18 hours | Level: Intermediate | Access: Lifetime | Certificate: Certificate of completion

This content marketing certification short course focuses on blogging. It helps you to cover all details required for blog writing. This approach focused on making and conveying important, significant, and relevant content to draw in and hold the attention of the crowd. Today, like never before, individuals need to feel like you care about them. 

The world is stronger and noisier than at any other time, and content is the most important element to get the attention of the audience. This content marketing for blogging growth course helps to understand them in and out of blogging and other important elements.

Key Points:

• Get limitless access to each class.
• Instructed by industry pioneers and working experts.
• Points incorporate outline, plan, photography, and more.

Duration: 1 hour 21 minutes | Level: Beginners | Access: Lifetime | Certificate: Certificate of completion

A well-created marketing strategy methodology can significantly expand the perception of your brand image, assist with building credibility, and establish a persevering relationship with your audience. Master Content Marketing Specialist Brian Honigman describes content marketing ideas and advantages, then explores a bit-by-bit approach for organizations, everything being equal, to prevail with this essential marketing approach. Brian covers how to make a content plan, pick content sorts, and develop a content calendar. He then, at that point, investigates how to compose, edit, and design content, as well as how to pick the right blend of content and curate it for the most effective.

Key Points:

• Covers a broad view of content marketing.
• Certification on successful completion.
• Practice test and other material available.
• Learn to create a content plan.
• Learn to choose the right type of content.

Duration: 53 minutes | Level: Beginners | Access: Lifetime | Certificate: Certificate of completion

The hardest part of social media is creating content that reverberates with your audience and is intelligent of your brand image. In this course, you will figure out how to add strength and drawing in social media content to your content marketing technique. Content marketing master and best-selling creator, Colleen Jones, shares how to choose the right stage, recognize the right type of content, and develop a marketing plan. Also, figure out how to oversee forces to be reckoned with, support sharing, and assess how content performs. Colleen leaves viewers with a few top tips for every one of the significant social networks, making the lessons unbelievably noteworthy.

Key Points:

• Certification on the completion of the course.
• Demonstration of each and every single point.
• Easy to follow actionable steps.
• Identify the right content type.
• Learn to efficiently evaluate digital content.

Duration: 57 minutes | Level: Beginners | Access: Lifetime | Certificate: Certificate of completion

Specially designed for marketing experts, inbound experts, and content makers, this is another of the best content marketing courses available online. This course from Google will help you create a content creation structure to create convincing content consistently. This content marketing certificate is most likely the best content marketing course which is being given with unmatched, well-informed information to back their study material. You will master the fundamentals of digital marketing by showcasing with our Interactive Advertising Bureau-licensed course for free. There are 26 modules to learn, all made by Google mentors, packed loaded with useful activities and certifiable guides to assist you with transforming information right into it.

Key Points:

• Free of charge.
• Recognized certification.
• Unlimited access to the materials.
• Advanced modules created by Google trainers.
• Practical exercises.

Duration: 40 hours | Level: Beginners | Access: Lifetime | Certificate: Certificate of completion

Conclusion

Being a beginner in the content marketing field can be hard to find a ground for yourself. While it can be difficult sometimes to show how valuable your work is to the clients. The ideal way to show your capacities is through having a few crucial certifications in content marketing that can be added value to your portfolio.

While having certifications backing your skills is important, it’s similarly essential to remain refreshed on business patterns and best industry practices. Completing courses gives you an idea about the things in the content marketing field.

Being diverse and talented in all content marketing functions is fundamental for turning into a specialist content marketer. Moreover, it additionally helps you with determining a lifelong way for yourself, depending upon your expertise.

You’ll observe a lot of digital marketing certifications, and courses online. But it is important to choose the best that suits your expectations. While each certification program and course is designed for various degrees of involvement and industries, making a note of it for future reference is important.

Thanks for reading this article. If you found the list useful, share it with your friends and colleagues. You may also want to check Marketing Strategy, Marketing Analytics, Web Design courses. In case you have any questions or feedback, please feel free to drop a note.

Happy learning!